This theoretical essay refers to
the context of the relations of social inclusion to be held
in a local context of the Administration area. Given the
knowledge of Directors spread around the world through
American thinkers, European, Asian and other developed
countries was thought a collection called Pop Administration
in 14 volumes that will be scattered in Portuguese, Spanish
and English at first shaped on demand (printed) and mobile
form (e-books). These authors believe that a leader country
in South America that had so many economic and social
changes in recent times should help develop a management
theory that speaks of an attitude change for social
capitalism unbridled capitalism based on the values of
social capitalism, as necessary today. The study of
Administration using an experience from a developing
country, in this case Brazil, is important in view of the
constant improvement of business activities, with a focus on
continuous improvement of practices and theoretical advances
of Management Science.
Keywords: Inclusion, Administration Pop, Social Capitalism
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